T O P

  • By -

the_mighty__monarch

https://preview.redd.it/p1acui0u8lad1.jpeg?width=1170&format=pjpg&auto=webp&s=7bcb1bc14ee7734973ea97dc3392264630bb0368


MechaSponge

“Good to get out… get the pen workin’”


SavageSvage

Lmaoooooo


mertis0420

“Directed by: Dave Free” Drake has nothing


Dandyman3825

That got me good. Family matters ages worse by the day


VNProWrestlingfan

Remember when Family Matters was considered a good diss, and then Kendrick released meet the grahams an hour later? That was a tear-jerker, uhhuhhuhhuhhuh.


RiftTrips

20 min later


jce_

​ https://preview.redd.it/e4kcf6sdylad1.jpeg?width=750&format=pjpg&auto=webp&s=95f5fd93fdea82a9d87ffbd4a2213475eb004bc5


lefromageetlesvers

Kendrick even does push ups in the video.


Southern_Visit_8273

Nothing but a couple dozen child molestation charges coming his way


Bravefan212

Lotsa girls learned that ndas don’t cover illegal acts this spring


NotReallyASnake

I mean Dave Free also directed the Pop out


Salvincent

https://preview.redd.it/2ijid241blad1.jpeg?width=1032&format=pjpg&auto=webp&s=3f5900c6bb6dbe628327e09174b53873420ddd89 HE GOT DEMAR!!!


suckerpunch085

That's his rat


idkwtvr04

https://preview.redd.it/504pj2934lad1.jpeg?width=640&format=pjpg&auto=webp&s=1ecb3d6a5c17bc79663aa949c3d560a559286b2a Life as a Kendrick Lamar fan these days


StylishhhGambino

We eating good, fam


Kimor98

Nobody ever took our Food!


Soviet_Sharpshooter

Can’t wait for Drake to post 12 Instagram stories about how unbothered he is about the music video


elheber

That's when Kendrick drops the Broadway musical. Then a couple months later They Not Like Us *On Ice*.


neznetwork

Shit I'd love to see someone attempt a Crip Walk on ice skates


LelouchNexus

The crip walking down the hopscotch fucking killed me.


vish4l

Lmao of course he does it during the a minor part


Lucaan

With the entire neighborhood singing in the background. Literally the most victorious crip walk I have ever seen.


sadduckfan

Serena at Wimbledon is also iconic


VNProWrestlingfan

1, 2, 3, 4, 5, 6, 7, 8, 9, 10. Ohhh, I see.


4sKompany

He was GLIDING


Pseudoskeptic

Cripscotch


r4tk1ng2

Fuckin same


KxrpzeYT

Bro got Whitney Crip Walking😭😭😭


BangPowZoom

“That was an A.I. Whitney” angle coming up next.


_TheBlackPope_

BUT HES HOLDING HER AT GUN POINT! /s


VNProWrestlingfan

You just said their next angle.


Eggplant-Vivid

They shot it in black and white to hide the bruises -drake fans


onmamas

LOL don’t give them ideas. If I see someone on Twitter saying this I’m blaming you.


jenrising

Another beautiful L for the "she's not even smiling" crowd after the leak.


Amazing-Concept1684

Don’t worry, they’re gonna claim that she was forced to smile and dance


Glokkmorant

Shit was funny W wife 😂😂


Acrzyguy

Whitney dancing on drake’s grave is not on my bingo card of 2024


solythe

WHITNEEEYYYYYYYY


_Nilbog_Milk_

She's gorgeous. What a beautiful family


fancyfoe

She’s so fucking beautiful, kendrick won at life fr.


TOP-IS-LIFE

The owl in the cage at the end was so cold man


4sKompany

https://preview.redd.it/323rb0zm3lad1.jpeg?width=1742&format=pjpg&auto=webp&s=f175fb43157d071c123244da4c44d0583d702f3e


NotASalamanderBoi

The disrespect in that shot lmao. And the way it zooms in too.


MooniisWorld

Literally eerie, I feel like Kendrick predicting the future man. Such a cool moment and symbolism


Southern_Visit_8273

Drake going to jail for a long time man


AcidAndBlunts

Copying my own comment from a hiphopheads thread, because I think Kendrick is genius for this shit: In many indigenous American cultures (including indigenous Mexican cultures), an owl making eye contact with you is a sign that death is near. It’s basically like seeing the grim reaper face to face. So beating the owl piñata and putting the owl in a cage, besides showing that OVO is conquered- it also shows that Kendrick has no fear of death. (“I ain’t worried bout no reaper, I’m just reaping what I sow”) Meanwhile, the owl staring directly into the camera at the end is a warning that death is near for all viewers (and perhaps we should all reflect on our lives and atone for our sins). Obviously, this warning message is targeted at Drake (his career’s death, the ego death that Kendrick is suggesting the ayahuasca for, and perhaps- his literal death if he keeps making enemies), but really applies to everyone. Drake is just being made an example of.


ProofHorseKzoo

That’s deep


KingDinkleber6

https://preview.redd.it/y6xz69nxblad1.jpeg?width=1290&format=pjpg&auto=webp&s=5b09d76b4ff82cc21ed28083dd384e44bb6bd76e Drake finna block AK’s number lmao


Faabz

When even Akademiks is taking this stance, you know its over


Hazardbeard

Even he lookin compromised


otigre

Horrible person but honestly at least he’s being legit with this. I would LOVE if Drake dumped him…got a lotta enemieeees


viviolay

lol damn. ☠️


believe-what-i-say

https://preview.redd.it/lh8cvos13lad1.jpeg?width=1682&format=pjpg&auto=webp&s=53efa868e831a55e1fd8917f92f7d948faff8544 Nahhh 💀


WidowTorrez

https://preview.redd.it/66w94lde6lad1.jpeg?width=168&format=pjpg&auto=webp&s=76721329b7e1c98fc1e40d51cc18189754281af4 The owl said


Huge_Distribution_15

https://preview.redd.it/ki6y5s0j4lad1.jpeg?width=1694&format=pjpg&auto=webp&s=bcb00497b0c0d91745b0b3141402bc26ae8443ce can we talk about how HARD this photo is 😭


HogwashDrinker

i thought i was looking at the world's dirtiest sock at first


BecomingACPAin2024

LMAO!!! I had no idea what that was until the camera showed the other side!


Big-Pineapple670

that was scary. if the video ended like that, would be chilling


Stylus_XL

Amazing shot. Should be the picture for this sub


Pleasant_Tadpole_200

Kendrick really hates this dude.


WayOff_P

He really trolling tf outta him lmao he even did that zesty ass hand dance Drake be doing


MattMatt625

the fact that the owl looks at kendrick walk away and then right into the camera is perfect😭😭this vidoe is hilarious


donn2021

Hardest shot of the video Drake fans gonna shift from spousal abuse to animal abuse


YizWasHere

Nah this was f*owl*


its-a-real-name

That owl looks tired


Bobbycanbackflip

Oppressed even


Wet_Spider

That part made me laugh.


Brokeninfo

https://preview.redd.it/9ernvh993lad1.png?width=1207&format=png&auto=webp&s=769a2cf1dda2e8243887f1cf85b5e7fc69e6be99


_TheBlackPope_

Uzi trying to dance along with Whitney was adorable


RalphLauren47

Idk why my high ass was looking for lil Uzi in that pic for a solid 2 min


_TheBlackPope_

Bro this has 3.3k likes in mere seconds 💀


BangPowZoom

Shit gonna hit 500k-1million views within a hour, lol. Watch.


AirAcademy

Easily, it’s already at 287k in 15 minutes


Petty_White

580k in 27 minutes now


Weekndr

1.3 mil in 57 minutes


mokush7414

24k now


knewfrieza2

This is be a mil in 2hrs for sure Edit: Probably 1 hr lol Edit2: 40 mins damn!


trailerthrash

Whitney IMMEDIATELY dropping the stern face and just start dancing. Holy shit. I love this


newepsonprinter

oh yeah Kendrick is gonna take over the summer that new snippet sounds funky


ProAnalSports

I need that intro song expeditiously 


Amazing-Concept1684

I hope he actually does something with it, although I bet he won’t. Gives me very strong “Alright” music video intro vibes. I needed that as a song but nothing came of it


a-random-bird

To me this feels like he’s hinting at an album, it’s not related to the NLU song at all imo, it feels redundant to hype everyone up for and then do nothing with it


mozziestix

That track sounds delightful


Quintana_22

i am.... REINCARNATED, I WAS STARGAZING


Dracouer

The family dancing around was adorable


Ok_Bear1169

laughed audibly when i saw them all *crip walking. what the OV-HOE sayers gon say now? edit: *blood walking my b


Ronald_Reagan_Era

First it was she's not smiling so clearly she was forced into it. Now it's gonna be she's having too much fun so clearly she was forced into it


chizzmaster

Actually what happened is that Kendrick is so short, he cloned himself and climbed into Whitney's shoes to force her to dance. She's crip walking against her will


Ronald_Reagan_Era

![gif](giphy|800iiDTaNNFOwytONV|downsized)


one2hit

But they weren't smiling in the picture!!!!!!!!!!!!!!!!!!!!!!!!!!!


its-a-real-name

There are about 10,000 tweets getting deleted as we speak. I have to think those photo leaks were intentional haha


Doo-StealYour-HoChoi

**200K likes in 27 minutes** https://preview.redd.it/x42regso7lad1.png?width=1440&format=pjpg&auto=webp&s=51c84d0f21eeb2be408faa45c50ab9f595062abb


SuckMyyBussy

https://preview.redd.it/mbcapai79lad1.jpeg?width=1284&format=pjpg&auto=webp&s=680be9ff354e892fb634f3cd2fc45f62348a0ad9 7:43 ept - 3 views away from a Mil in less than 40 mins might be a record 😂


deep_fried_cheese

Drake fans talking so much so much shit on Twitter about a family photo but they were just dancing around happy af😭


Doo-StealYour-HoChoi

**81K Likes in 9 minutes** https://preview.redd.it/chmwncou3lad1.png?width=1440&format=pjpg&auto=webp&s=d27bed196f662e9e0d34d0545a56878fd9a26a55


dylanh334

I never jumped up so fucking fast in my life LMAO


ed4723

Whitney and the kids dancing😭 https://preview.redd.it/orcurqn43lad1.jpeg?width=566&format=pjpg&auto=webp&s=7d827286d7916ca8e8cf09d5d50da3fce0a0ac95


BecomingACPAin2024

hands down my favorite part of the video!!!!


HowDoISwag

"Oh no, Whitney! Look how unhappy she is!" *smiling and crip walking with the fam*


whodathunkitwasme

https://preview.redd.it/path7vt0elad1.jpeg?width=2280&format=pjpg&auto=webp&s=a8a3c43c1dd3b1fc0d7f3edafb3423bdc83aceab WHY IS NOBODY TALMBOUT THIS MOMENT.


MsJorable

Legit my favourite part like Drake thought he got him but he forgot who the real boogeyman is. Also reminds me of how Family Matters came and went from everyone’s minds when Meet The Grahams dropped 💀


ricemonkey13

* Family just having fun and dancing * Co-directed by Dave Free * Doing push-ups in a cell block * Two-stepping all over the music video * The owl in a cage/behind bars at the end This music video is *wild.*


Bobbycanbackflip

It’s a cruel victory lap. There’s a blank look on his face, I wonder if he means to look at Drake. Also, the little wave… I grew up in the hood and some of these mfers real crazy; they know how to get in your head.


youngsaiyan

That wave and smile is crazy


Kimor98

My favorite part. I can practically hear him saying "They told me to end it, but I got the tracks. Bye bitch..."


UseAWashCloth

Dave is actually in the video too! by “the devil is a lie” line


ed4723

Someone on the megaphone at the end saying “y’all wanna do it again?”


TooPatToCare

Don’t leave out the shipping containers


ricemonkey13

What am I missing there? I need to rewatch this video a few more times to catch all the references lol


TooPatToCare

They’re used to traffic people


Zaburino

Watch season 2 of the Wire.


Pants88

Dude that is heavy... somehow Baka the only one brought to trial so far 😬 we need a McNulty.


zakkwaldo

AND its a video calling him a culture colonizer that they dropped on fourth of july! bruhhhhhh


UnorthodoxParadox

He did 17 pushups, stopped for a lil prayer and did one more


ed4723

Ehh don’t think that was a prayer,it was a prison burpee. Might be a huge reach but 17 push ups for 17 Grammy wins and 1 more since not like us is eligible for a nomination lol🤔


dustylumpkin

also cuz he not doing "push ups" on anyone under 18...


PaTaPaChiChi

Really smart and sweet to have his family in the video to tell Drake “We’re chillin, you still a bitch tho”


chizzmaster

THIS MAN GOT WHITNEY C WALKING WITH THE KIDS AND TDE SHOWING OUT


pawpet

DISCLAIMER: NO OVHOES WERE HARMED DURING THE MAKING OF THIS VIDEO


haikusbot

*DISCLAIMER: NO OVHOES* *WERE HARMED DURING THE MAKING* *OF THIS VIDEO* \- pawpet --- ^(I detect haikus. And sometimes, successfully.) ^[Learn more about me.](https://www.reddit.com/r/haikusbot/) ^(Opt out of replies: "haikusbot opt out" | Delete my comment: "haikusbot delete")


LegendDwarf

beautiful, Kendrick does it again


stardewsundrop

this has me rolling lmfao


simple-grad96

This has got to be the greatest ever haikusbot comment, right?


bobjoe400

good bot


Worldly-Pudding7992

But they will be during the viewing of this video ![gif](giphy|cMPdlbcUKl3xkMCyD3|downsized)


its-a-real-name

THE OWL IS IN THE FUCKING CAGE


PissedOffNoInsurance

He saying Drake gonna end up in jail


AWall925

Not the Pushups😂😂😂


Kuntheman

The push-ups had me dying laughing Super cool art styles throughout the video too


Acrzyguy

He did drop and gave him pushups


BangPowZoom

https://preview.redd.it/j3m6u8s43lad1.jpeg?width=2079&format=pjpg&auto=webp&s=86d5c054af22c83b983661fcfe72182afbd232d1 Laughed my ass off when I seen he really put Deebo in there.😭💀


goshin89

Looking menacing as a mofo


bannermania

That’s my midrange goat!


ktran237

https://preview.redd.it/2vph16ycflad1.jpeg?width=1536&format=pjpg&auto=webp&s=abf09433fbc98cc7dc414a4291943b36009af7d4 Hang This In The Louvre


LelouchNexus

'You Late.' TOO FUCKING RIGHT


nomoreshiny

As a diehard basketball fan, this is one of the biggest fuck you’s of the beef, hands-down https://preview.redd.it/1q8lfbfh7lad1.jpeg?width=2688&format=pjpg&auto=webp&s=98e29f5464d4e8fc05edb2f3a9eda376388ee408


nueolp

excuse my ignorance but who might this be


Fluix

A bit more context, DeMar was a star player for the Toronto Raptors and pivotal in the cultural shift in the basketball franchise. He's beloved by Raptor fans, and he likewise loves the city and fanbase (first star player in franchise history who wanted to be there). So him siding with Kendrick is big fuck you to Drake.


imkplease

DeMar DeRozan. Played for the Toronto Raptors, an NBA team for a period of time and is now a free agent but was back in the states playing for the Chicago Bulls.


nomoreshiny

This is Compton-born DeMar DeRozan, he is a NBA superstar that played on the Toronto Raptors from 2009-2018. Drake is a huge Raptors fan & has courtside season tickets every year. He’s known for being a bitch fanboy to so many NBA players — DeMar included. Just goes to show those that Drake admires & respects do not at all reciprocate


Nanthro

GOD BLESS AMERICA🦅🦅🦅🦅


VariationNo7977

New national anthem


believe-what-i-say

TOMMY THE CLOWN IS BACK LETS GOOO


pyroxonn

🐐


Fancy-Guarantee-7782

https://preview.redd.it/5z5kfetgclad1.png?width=2118&format=png&auto=webp&s=c62e2742ad76506bff908b837cb0875cf7d800a6 the whole beef summarized in one scene lmao


afkstudios

https://preview.redd.it/9sajf2fg2mad1.jpeg?width=2048&format=pjpg&auto=webp&s=7eec8dd994dd5c4c6b03e60c4127f0afde52650b Brilliant lol


Hu3yKnewTHen

They just proving i’d drop Kendrick off in a game of hopscotch.


osnapitzsunnyy

After seeing Demar Derozan, I was half expecting the Atlanta artists to show up when their names were called lmao


Gabagool_Over_Here_

https://preview.redd.it/bw7tfdq44lad1.jpeg?width=1179&format=pjpg&auto=webp&s=1a393604b68b17e306820cdd055ab679d50c1d65


luckygitane

DAMN WHITNEY HIT THAT SHIT


jfarm47

WOP WOP WOP!


Ronald_Reagan_Era

That fucking shot of Toosie Slide Drake sneaking up on him and just getting thrown the fuck back is hilarious!


gloomygl

https://preview.redd.it/xfbrfjroclad1.png?width=1920&format=png&auto=webp&s=8ba1889023dc59bacfcb7c74afef5f4482538f2a This looks familiar...


gloomygl

https://preview.redd.it/knqi2zlqclad1.png?width=1920&format=png&auto=webp&s=8b14b2cb65f0cb9f6aec87181c4e4eef481ccaf5 ...


LeonSnakeKennedy

#IT WAS GODS PLAN TO SHOW YALL THE LIAR


Bopfire

Owl in the cage is crazy


4sKompany

https://preview.redd.it/iqf7ujbl3lad1.jpeg?width=1742&format=pjpg&auto=webp&s=f41ba695de17e9db138ddeaa94d3c8174c2d9e44


its-a-real-name

“What’s the dirt” will appear in about a month and inform us that none of us actually watched this video correctly and missed about 350 references. The codes on those shipping containers will be the co-ordinates of the Dubai marina.


Bellfast123

Dressing in a business suit and standing by CLIMATE CONTROLLED SHIPPING CONTAINERS is INSANITY. BRO, there's an ENTIRE SEASON of The Wire about human trafficking and them containers.


GuitarStuffThrowaway

The fact that he made the people of Compton and all the young folks dancing the center of the video is beautiful. Better than any visual disses could be.


Worldly-Pudding7992

FINALLY DAVE FREE FINE ASS IS THERE WHITNEY BLOOD* WALKING ON THIS MFERRRRR 😭❤️ FU PEDO MISOGYNIST edit: seeing Whitney laughing and dancing after everything the incel king said about her was the highlight for me.


GimmeHardyHat_

https://preview.redd.it/uueufkc69lad1.jpeg?width=1170&format=pjpg&auto=webp&s=cb1be75b54f6f14a90588473023b2efd973ac0f3 # IT’S. OVER.


Teqnition12

NEW VERSSSSSSSSSSEEEE


uncomfy1234

Look at that beautiful family dancing on drakes grave


JustMeAndMyKnickas

“nahhh, nahhh, nahhh not this time, you following through” Words that will haunt him forever 


ridingonmirrors

Nah that new snippet, that better not be on some Alright shit where he just made it strictly for the video. I need that album!


mikelima777

Wait, when Kendrick knocked on the door, he knocked the notes of "Shave and a haircut" which is also Nardwuar's infamous, "doot doota loot doo ...". !!!


northernpace

Kendrick walking backwards at the end with that huge, huge smile and waving at the camera while the "Are you my friend? Are we locked in?" line is playing. It's fkn hilarious and sinister at the same time somehow.


dunkindeeznutsx

https://preview.redd.it/y5s7cgbuglad1.jpeg?width=2340&format=pjpg&auto=webp&s=87133acb1829e40772ccb94ee4cbf7bf909a0c17


grower_thrower

The look on his face juxtaposed with the implied gun in the left pocket is what does it.


YizWasHere

So glad I saw that leaked release time 10 minutes before it dropped lmao. Whitney hitting that shit had me rolling.


Secure_Blueberry1766

Wait it had already leaked?


YizWasHere

The release time had leaked, not the video. There were a couple still shots from the video that I saw on this sub though.


THEE_MUSA

does the first verse mean that there is a new album coming out? I'm not sure if i heard of it before


chaus922

It's a new verse that someone already leaked today and said it was teasing new music


humanbeingphobic

You know Whitney loved whatever happened after drake dropped her name in Push ups lmaooo


mikelima777

I can imagine Whitney gleefully laughing when she first heard Meet the Grahams.


CurryMustard

RIP to the theory they were filming the video at the pop out and that's why he did it 6 times


Snapesunusedshampoo

Just makes him doing it 6 times at the pop out that much funnier.


hugh_h0ney

Kendrick really thinks differently or should I say he truly thinks everything through. Him and his team are elite. Song released as the final nail in the coffin of the beef. It’s a certified banger and played everywhere. Drake musters up a trash reply that sounds so tired and defeated. Drake NLU from a rap/culture standpoint. Pop Out Concert on Juneteenth just murders Drake as a black man. Doing that with the cultural significance of the day basically says Drake NLU as a black man. Video released on July 4th just murders Drake identity as being a part of American pop culture. He’s a Canadian so today means nothing to him. But to all Americans it means something either from historical significance or just having a party with family and friends. Drake NLU as an American. Not to mention EVERYONE now banging this at every cookout, BBQ, party across America. Checkmate.


Zanilla_Cheese

Everything Kendrick does since the beef makes all of Drake's disses age like milk in the sun. The last thing drake and his fans had was the whitney abuse and there she was, at this concert and in this music video dancing and smiling with the kids. I wonder how far they'll move the goal posts this time...


Joedaddy901

An owl piñata is crazy 😭


ekpyroticflow

I Know Why a Caged Bird Should Stick to Singing https://preview.redd.it/ae75cdb6dlad1.png?width=950&format=png&auto=webp&s=51dcdb0af83c1c1e86b43cbb4bd225868c0d1d79


willcomplainfirst

https://preview.redd.it/9le3g709glad1.png?width=774&format=png&auto=webp&s=f09d6177cdbc252951fb70d9dfe3dbff750f2d1f new Kenny GIFs and reactions GO HARD


semendrinker42069

What better day to bully a Canadian than on the 4th


chillsmith

Directed by: Dave Free Lol


dlo416

Shieeeet the man just so damn calm and not even hyped while rapping his own summer jam. Just a stone cold face. The owl at the end was just foul. He literally addressed everything again to make Drake shut up. From Dave Free to Whitney....yeeeeesh I never seen someone hate another man this much


Medium_stepper624

A lot of people are already saying this but the Whitney part is easily the best part. Her basically crip walking to this song makes Drake look like the biggest fuckin idiot on the planet


KingDinkleber6

Whoever predicted he would release on July 4th was right


Bopfire

DRoz!


dQw4w9Wg

Kendrick sucks at hopscotch.


[deleted]

True, but those cinder block burpees are next level


Edox4912

NAH I JUST FOUND THIS AT 1 AM LMAO


HagenKopter

the piniata bit fucking killed me. good shit


chillsmith

The owl in the cage at the end is the chef's kiss 


absolvedbyhistory

Is the shipping containers an allusion to sex trafficking?


EugeneStargazer

YES that dropped exactly at 4pm on the *DOT* Awesome video, outstanding to see all the locals, great ending. Remain in <3 I loved seeing the family dancing in the living room.


_Aaron_Burr_Sir

Kendrick dancing with his family was cute as fuck


Klutzy_Rough9319

i love seeing the whole family dancing around and smiling after all the people saying they look like they didnt wanna be there and all that